Beatrice Farmers Market
POP CLUB
Grow healthy and strong with the Power Of Produce
Free weekly activities for kids ages 4–12
Earn $3 to spend on fresh fruits & veggies
The POP (Power of Produce) Club is a free program that helps kids explore fresh foods, learn where their food comes from, and have fun at the farmers market.
Each week, children participate in hands-on activities focused on nutrition, cooking, and agriculture, and then get to shop the market with their own POP dollars.
HOW IT WORKS
1. Visit the POP Club tent
Stop by the POP Club table during the market
Complete a fun, hands-on kids activity
2. Do the Activity
Receive POP dollars for participating
3. Earn $3
4. Shop the Market
Spend your POP dollars on fresh produce
PROGRAM DETAILS
Who: Kids ages 4–12
Cost: Free
When: Thursdays, 4:00–6:30 PM
Season: May 14 – October 8
Where: 6th & High Street, Beatrice
Sign up at the market anytime, or save time by signing up online.
WHY POP CLUB MATTERS
POP Club helps kids:
Try new fruits and vegetables
Learn how food is grown
Meet local farmers
Build confidence making their own food choices
By giving kids their own buying power, POP Club turns them into active participants in the farmers market and helps build lifelong healthy habits.
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No. Come whenever you can!
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Yes! Kids can spend their POP dollars or save them up for a bigger purchase on a future visit. POP dollars need to be spent by October 8, 2026.
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Yes, an adult should remain at the market with their child.
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Visit the POP Club table during market hours, or save time by filling out the sign up form online.
Frequently Asked Questions
FUNDING
The Beatrice Farmers Market POP Club is supported by grant funding and community partnerships that make it possible to provide free nutrition education and fresh food access to local children.
We are grateful for the organizations that help make this program possible:
Nebraska Cattleman’s Ball
Farm Credit Services of America
Gage County Extension
Gage County Foundation
and our local sponsors
Interested in supporting POP Club? Email us at beatricefarmersmarket@gmail.com to donate or volunteer!